"i kept buying the $38 balm because it felt good. then a $16 lipstick because i wanted the color. neither one was both. so i made the one that is."
i'm mia. i grew up in treviso, in a house where my nonna served dinner shouting "tutti, tutti, tutti" — everyone, everyone, everyone. that's the name.
i spent six years formulating $48 lip masks at a prestige brand in london. my younger sister bea, sixteen at the time, used one of my samples as a lipstick and complained — "mia, it has no color." that's the brief.
tutti is made in a small family lab back in treviso, with the same conditioning oils we used at $48, at a price you can buy five of. real color. real moisture. made for tutti.
mia, founder